First things first… what IS augmented reality?

According to Wikipedia, “augmented reality is term for a live direct or indirect view of a physical real-world environment whose elements are merged with (or augmented by) virtual computer-generated imagery – creating a mixed reality.”

If I can describe augmented reality as simple as possible, you can basically control and manipulate the virtual environment yourself.

Below is a video of me actually using augmented reality on John Mayer’s music video-

To check out this innovating way to watch music videos, and to hear a new badass song from John Mayer, head here.  Make sure you follow the website’s instructions.

[Tip: 1) you have to have a webcam and 2) after you print out or download the Battle Studies icon, line that up with the icon you see on the screen via the webcam-this is what starts the video]

Follow John Mayer and friends as they parade the streets of New York City…

All Time Low – Damned If I Do Ya (Damned If I Don’t)

Entertaining music videos, catchy tunes, boyish charm… I think these guys are on to something.

In a classic interview with CNN the boys from Cobra Starship (Gabe Saporta and Ryland Blackinton) can be found addressing everything from bathing to their confrontation with Ashley Tisdale.

A day after his performance at the BET Awards, Jay-Z has released his music video for the track, “Death of Autotune“. The song is pretty much self-explanatory about how the rap/hip-hop world is losing its edge by allowing technology to give music more fluff and a less raw vibe. I must say it is humbling for someone who has accomplished so much already to come out and try and keep the talent based on the individual…not the technology of the latest software.

And keep a lookout for the NBA’s League MVP, Lebron James, in the video as well…don’t expect any MVP moves though.

Hova is planning to put out his next album, Blueprint 3, in stores on September 11, 2009.